Please note that as of March 2020, Segments can now be used in the Feedback Page, Data Inights Page, and in the PDF reports.
What is segmentation used for?
This feature lets you segment your customers based on specific selectors. You can create a list of users based on their:
- Satisfaction ratio
- Feedback Form
- Engagement clicked
- Reward claimed
- Time spent to answer
- Country code
- Custom field value
- Question and rating answers.
You can then consult the matching feedback entries, and export those as a CSV file.
Please note that these filters are reactive, which means that if you receive a feedback that matches your criteria after you have created the segment, the feedback entry will be added to the list.
Create a filter
Let's head over to the segmentation page, and create our first segment using the button outlined below.
We will then give our segment a name. And hit save..
You will be taken to the edit screen right after. Let's define our first selector: the customers with a satisfaction ratio over 70%.
We will then add two additional selectors for the date, in order to only pull the answers from May 2019.
Finally, let's save it.
Download and use your list for re-marketing
You can now preview the different feedback entries matching your segment by clicking on the 'x feedbacks' link.
But most importantly, you can also export those entries as a CSV and use it for re-marketing purposes for instance. How about sending a new Feedback Form to those users and asking them further questions?
For the video aficionados, we've put together a short and easy video tutorial.